lowe's outdoor living catalog

As the Sr. Art Director on this project, I was involved in the location scout, the photographer search, the concept creation, and the copywriting and design of the entire catalog. The final product was praised by client stakeholders and seen as a critical success for the business.

ElisaBeth LeGrande, Associate Creative Director
Rybe Henderson, Sr. Art Director
Sara Falardeau, Copywriter
Jim Bastardo, Joe Smeltzer, Photographers